"Mom, am I adopted?"
Probably one of the most bizarre commercials you've ever seen...
Advertisers use a variety of "approaches" to somehow distinguish their products from the competition, to make them more visible. And in doing so, they sometimes go… well, yes, over the edge. And this ad for the Filipino soft drink Basta! RC Cola is a very clear example. You probably haven't seen a more bizarre ad in a long time...
And what is the point of the ad? That the son has four glasses growing out of his back because his mother is a drink. Do you understand anything more?
What is even more interesting about all this is that the advertiser achieved exactly what he wanted. Nonsense goes “viral” quickly, and that means visibility…
Source: RC Cola Philippines/YouTube
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